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How Coaching Differs from Therapy or Consulting?

When people first hear about coaching, a common question arises: “How is it different from therapy or consulting?” The answer isn’t complicated, but understanding the difference helps you choose the right type of support for your goals.

Job coach session. AI generated
Job coach session. AI generated

Coaching — Focused on the Future and Action

Coaching is all about where you want to go and how to get there.

• We work with goals, plans, and strategies, not deep psychological trauma.

• A coach helps you discover your own solutions, asks the right questions, sets boundaries, and structures the process. psychological trauma.

Example:
Anna, a marketing specialist, felt stuck in her current role. Through coaching, she clarified that her goal was to move into a product manager position. Together with her coach, she created a 6-month action plan: learning key skills, building a portfolio, and networking strategically. Six months later, she successfully landed a PM role she had been aiming for — all by following a clear, structured plan she co-created with her coach.

Simply put: coaching is about learning and growing, not analyzing the past or treating emotional wounds.

Therapy — Focused on the Past and Emotions

Therapy focuses on emotions, inner conflicts, traumas, and psychological blocks.

• It works with the roots of problems, fears, and anxiety.

• A therapist helps you process past experiences and achieve emotional relief.

Example:
Michael experienced long-term anxiety due to childhood experiences that affected his confidence at work. A therapist helped him process these memories and develop coping strategies, which improved his emotional state. While therapy gave him emotional clarity and stability, it did not provide a structured career plan — that would have been the role of a coach.

In short: therapy helps you understand yourself and find inner balance, while coaching helps you take action and move forward.

Consulting — Ready-Made Solutions and Advice

Consulting involves an expert providing solutions and recommendations.

• A business consultant might say: “You need to optimize your sales funnel this way to increase revenue.”

• You get a predefined plan, but not necessarily an understanding of how it works or how to adapt it.

Example:
Lena, a small business owner, hired a consultant to improve her online store. The consultant provided a checklist and template emails for marketing campaigns. While this worked in the short term, Lena didn’t fully understand the logic behind the steps, so she struggled to adjust campaigns when circumstances changed. A coach, in contrast, would have helped her understand the principles, so she could independently tweak strategies and continue growing her business.

Summary of Differences

CoachingFuture, resultsGoals, actions, planQuestions, guidance, structureAnna clarified her career goal and created a 6-month action plan to land a PM role.
TherapyInner balanceEmotions, past, blocksSupport, analysis, understandingMichael processed childhood anxiety to improve confidence at work.
ConsultingReady solutionsStrategies, processesAdvice, instructionsLena received a marketing checklist from a consultant but struggled to adjust it independently.
Coaching vs Therapy vs Consulting — Key Differences and Examples

As you can see, coaching does not treat or give ready-made answers. It helps you structure your thoughts, set priorities, and take action.

Who Coaching Is For

Coaching is ideal for those who:

• want to understand their next steps in career or business;

• seek a clear action plan and guidance;

• are ready to work on their own decisions rather than just listen to advice;

• want to stop feeling stuck and take control of their process.

Example:
Ivan had been juggling multiple freelance projects without a clear priority. Through coaching, he created a weekly system for choosing which clients to focus on, improving his income and reducing stress — all by understanding why he makes certain decisions and how to structure them.

Ready to Take the First Step?

If you feel stuck, uncertain about your next move, or want to act confidently and systematically, coaching can be the key tool for you.

👉 Book your first free 20-minute coaching session with me to discuss your goals and find the path that works specifically for you. Together, we’ll create a plan that actually delivers results.

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